INFOGRAPHIC: State of Retail – Online, Offline, Mobile
In 2014, the market value of online retail almost equaled offline retail.
Retail today is not what it was a decade ago. Smartphones have become more commonplace and online retail has made shopping easy and convenient. It is not uncommon to hear stories about brick-and-mortar stores closing and offline retailers going out of business.
If a traditional retailer doesn’t adapt to this changing environment, they may find themselves struggling to keep up with competitors. To market to and capture a more tech-savvy generation of consumers, retailers have an opportunity to create smarter stores and shopping experiences.
We’ve created an infographic with statistics on the current state of retail and we hope that it will help you make smarter business decisions. Enjoy!
(click on the infographic below for a larger version)
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